by George Pejovic | Jul 16, 2019 | Branding, Strategy
As important as your logo, a compelling USP sets the foundation for effective communications strategy. This guide will help you formulate these key messages and integrate them within your communication channels.
by Nora Ackermann | Jul 3, 2019 | Digital, Strategy
Marketing strategies have drastically evolved over the last few years. The marketing intention remains the same though – procuring compelling content that enhances business growth. One of the best ways to do that? Video marketing.
by Nora Ackermann | May 8, 2019 | Digital, Strategy
Online marketing is important, we know that you know! But how about being active on Social Media as a business?
by Nora Ackermann | Apr 30, 2019 | Digital, Strategy
How do some large organisations manage to set trends? Think of Netflix as an example; how do they figure out which genres resonate well with their audience and which ones are a miss? The answer is Social Listening!
by Nora Ackermann | Apr 15, 2019 | Digital, Strategy
According to Statista, Instagram reached 1 billion active users worldwide in June 2018. With that said, it’s one of the most popular social media applications and therefore a powerful tool for online marketing.
by Nora Ackermann | Apr 9, 2019 | Strategy
Influencer marketing has been a popular strategy in the past years. Trends are now shifting towards micro influencers and here is why.